The real engine behind technology advancement is reliability. Innovators would benefit from focusing on reliability.
Sure we always strive to do better for various reasons: competition, market share, profit, save lives. If necessity is the mother of invention, perhaps laziness is its father. But neither would succeed without the work to make things more reliable.
Innovative solutions can’t be implemented widely until they are made reliable. Technology advances from not being able to do a thing, to doing it almost by accident, to figuring out how to do it, to doing it more efficiently (with less waste, which requires higher quality, which is more reliable), to doing it cheaply enough and reliable enough to scale the solution. To scale a technology or innovation is to develop it. That development engine is the work to make it reliable. So anyone working to develop anything is tasked to make things more reliable.
If you want to be successful at development, innovation, or leveraging technology in any way, you may benefit from paying close attention to reliability concerns. It could be the best measure of effectiveness you could use for decision making.
Indeed reliability is the driver behind development, so we might be tempted to refer to it as research and reliability, but then we can’t refer to it as R&R now can we?